3 Easy Tips To Get Started With Your Online Marketing

3 Easy Tips To Get Started With Your Online Marketing If you are starting your contracting business and don’t have the capital to invest in online advertising then you should follow these steps to build your online presence. These steps are free for the most part except they can take some time to set up. […]

Are Your Roofing Marketing Campaigns Performing?

Are Your Roofing Marketing Campaigns Performing? There are so many marketing numbers that it can be difficult to understand what you need to pay attention to. There is CPC, CPL, CPM, CTR, and many others. These numbers paint a picture and tell a story of how well your marketing campaigns are performing. A challenge that […]

5 Local SEO Strategies That Will Help Your Website Rank

5 Local SEO Strategies That Will Help You Rank Did you know that 80% of online searches are conducted by local people looking for local businesses? 75% of people who find local, helpful information in search results are more likely to buy the product/service from their local business According to Roofing Contractor Magazine over 90% […]

The Importance of Branding In Your Roofing Marketing Campaigns

Why You Should Not Ignore Branding In Your Marketing Campaign The main objective for most small business owners is to generate more sales. Sales are the engine that drives business. This is not news to anyone, especially in the roofing world. Most roofing contractors understand the importance of sales. And in order to generate lots […]

5 Ways To Generate Roofing Leads In A Non Storm Market

5 Ways To Generate Roofing Leads In A Non-Storm Market Leads are a premium in a non-storm environment. In the midwest and other regions storm season always brings lots of opportunities for leads, sales, and jobs. How about if you work in a city that doesn’t have regular storms? How would you generate leads for […]

Online Marketing Made Simple For Roofing Companies

There is so much information online that it can be overwhelming for a newbie. My goal with this article is to simplify things and give you a roadmap on the things that are important. There are many channels in which you can promote your product and services. Each of these channels has many different strategies […]

How To Get 80% Of Your SEO Done With These 3 Things

SEO can be a complicated beast, but it doesn’t have to be! There is an old mathematical principle that appears in business, sports, politics, and science that can make your life easier with SEO and have a big impact on your rankings. It’s called the 80/20 rule or Pareto’s principle. When applying this principle you […]