Get 100+ PPC Leads Per Month for Roofing [Google Ads Webinar]

Are you tired of inconsistent PPC leads and wasted ad spend? At Roofing Marketing Pros, we understand the unique challenges roofing companies and general contractors face when it comes to generating reliable, high-quality PPC leads. That’s why we hosted a webinar packed with actionable insights on how to generate over 100 PPC leads every month using Google Ads. Here’s a recap of what we covered and how it can transform your business.

Why Google Ads?

Google Ads is one of the most effective tools for driving targeted traffic and converting them into quality roofing leads. Here’s why it works so well for roofing businesses:

– Precision Targeting: Reach potential customers in your area actively searching for roofing services.

– Flexible Budgets: Control your spending and scale up as you see results.

– Fast Results: Unlike SEO, Google Ads delivers roofing leads within weeks, not months.

– Trackable ROI: Measure exactly where your marketing dollars are going and their impact on your business.

When used strategically, Google Ads can become the backbone of your marketing strategies for roofers, delivering consistent and measurable results.

The “Big 4” Strategy for Maximum Impact

At Roofing Marketing Pros, we use a comprehensive 360-degree approach to maximize lead generation. This includes:

1. Google Ads: Drive immediate traffic with paid search campaigns that generate PPC leads.

2. Local Services Ads (LSA): Enhance visibility and build trust in local searches.

3. SEO: Build long-term organic traffic and online credibility.

4. Google Maps: Dominate local searches and improve customer accessibility.

By combining these four tools, we help roofing contractors establish a robust online presence that delivers roofing leads efficiently.

How to Build Winning Google Ads Campaigns

To make Google Ads work for your roofing business, it’s crucial to get the basics right. Here’s how:

– Keyword Research: Focus on high-intent keywords like “roof repair near me” or “emergency roof replacement.” Keywords should reflect the needs of customers actively looking for your services.

– Optimized Ad Copy: Use clear, compelling language with strong calls-to-action like “Call for a Free Quote!” Effective ad copy ensures you capture attention and drive clicks from potential roofing leads.

– Effective Landing Pages: Design fast-loading, mobile-friendly pages with easy contact options to convert visitors into leads. Include trust signals like reviews, certifications, and guarantees to enhance credibility.

Avoid Common Pitfalls

Many roofing businesses fail with Google Ads due to simple mistakes like:

– Choosing irrelevant or overly broad keywords.

– Targeting the wrong geographic areas.

– Underestimating the importance of a high-quality landing page.

– Ignoring conversion tracking and optimization.

During the webinar, we shared actionable solutions to these common issues. For example, ensuring proper audience targeting and continually refining your keyword list can make a significant difference in campaign performance.

Real Success Stories

Roofing companies like Stellar Roofing and Rinaldi Roofing have used our strategies to achieve remarkable results. For example:

– Stellar Roofing: Saw a 40% increase in roofing leads within three months of implementing our strategy.

– Rinaldi Roofing: Reduced cost-per-lead by 30% through optimized campaigns, showing how proper Google Ads management can improve ROI.

These success stories demonstrate how our marketing strategies for roofers help businesses thrive in competitive markets.

Key Takeaways

Here’s a summary of the most important points:

– Target the Right Keywords: Focus on phrases that signal intent, like “leak repair” or “shingle replacement,” to attract high-quality PPC leads.

– Refine Your Ads: Use tailored messaging and test multiple ad variations for the best results. Incorporate specific roofing services to improve relevance.

– Optimize Landing Pages: Ensure they are fast, relevant, and built to convert. Strong calls-to-action like “Schedule Your Free Inspection Today” drive engagement.

– Track Metrics: Monitor your cost-per-click (CPC), cost-per-lead (CPL), and ROI to refine your campaigns over time.

– Combine Strategies: Leverage the “Big 4” approach to maximize your online presence and generate consistent roofing leads.

How Long to See Results?

Many roofing contractors ask how long it takes to see results with Google Ads. Typically, campaigns show initial improvements within the first month, but they stabilize and deliver consistent PPC leads after 2-3 months of optimization. Patience and continuous monitoring are key to long-term success.

Why Choose Roofing Marketing Pros?

With more than 7 years of experience and a proven track record, Roofing Marketing Pros specializes in crafting effective marketing strategies for roofers. Since 2017, we’ve:

– Delivered over 150,000 inbound leads to our clients.

– Helped roofing businesses generate over $500 million in sales.

– Perfected a results-driven approach that adapts to your unique needs.

Book a demo today!

Watch the Full Webinar

Ready to take your roofing business to the next level? Don’t miss out on the complete webinar where we share all the tools and techniques to generate over 100 PPC leads per month. You’ll gain valuable insights to revolutionize your marketing strategy and grow your roofing business.

Watch the webinar and start growing your roofing business today: